Article summary Assignment Example | Topics and Well Written Essays - 750 words

Article summary - Assignment Example The solution to this problem was found in the adoption of Jive software to provide the stakeholders with a virtual community where they can share ideas, information, and data and discuss other business opportunities. This community was not only helpful for the discussions but was also proved to be a successful marketing tool. Information about new products and offers could easily be shared to the community members and other interested people. This step by NetApp owners helped in developing a stronger brand image and increased the participation of its members. NetApp has acquired the benefit of improving its services and satisfying its customers by receiving feedbacks on the site. It has also become possible for the administration of NetApp to gain knowledge about it’s stakeholders desires and expectations via discussion boards, blogs and wikis. In conclusion, we can say that this article illustrates the increased opportunity for NetApp’s business expansion and also prov es the efficiency of Jive’s software. This case study involves much information about the use of Jive’s software and its success as experienced by NetApp. However, this case study fails to explain the background information about NetApp and hence does not provide full information about the activities and services of NetApp. For a reader who is not aware of Netapp’s services, this case study provides insufficient information to understand how Jive Software helped NetApp. The case study is written in a direct manner. It does not involve too much explanation but instead provides information that is necessary to prove the success of jive software in NetApp’s business. The bullet points, headings and structure of the paper is quite useful and easily comprehensible. The sub-headings and bulleted points make it easier for the reader to grasp and memorize the key points. However,

Movement of substances across the cell membrane Assignment

Movement of substances across the cell membrane - Assignment Example In the hypertonic and hypotonic solutions, more water molecules repeatedly strike the cell membrane from the side with a high solute concentration, meaning that more water molecules will be forced to pass through the pores of the semi-permeable membrane (Sperelakis, 2001). As a result of this, the water molecules move from the side with high water concentration to the side with a low water concentration until the two sides are equally concentrated. The final solution is called an isotonic solution. Looking at the cell membrane itself, it can be seen that its composition allows for the selective movement of only certain substances. The osmotic pressure in the different cells ensures that the process of osmosis is continued until all the cells in the organism are of equal concentrations. As already mentioned, the semi permeability of the cell membrane allows only for the passage of certain particles, and in the case of the organism, it only allows for the passage of water molecules. Th is means that the process of osmosis is used to equalize the concentration of solutions in the body cells and their environment.   b.  Phagocytosis One of the other process by which cell movement is achieved is through phagocytosis, which is the process by which cells engulf foreign particles and ingest them by virtue of their power of amoeboid movement (Sperelakis, 2001). The movement due to phagocytosis is two way, from the point at which the cell moves towards the invading organism to the point when the organism is engulfed into the cell. In most organisms, this process was used for nutrition, but higher organisms have developed it to be used for other functions like fighting disease in the body. In the process, the cell is attracted towards the microbe that needs to be ingested through a process of chemotaxia, which means that the microbe is identified through a chemical signature that attracts the cell. This process is called activation of